After your business starts doing well, then you will have to give back to the community that is helping you reach your goals. Not only will this make you feel good, but it will help you get loyalty. Additionally, people in the business world like to work with businesses that help others. This is why you may find a big organization fixing your roads, cleaning the streets, sponsoring people and doing other charitable things. Giving is not only about the community, you can help your employees as well, offer them healthcare, offer sponsorship for their kid’s education and so on.